The community for women building real businesses

Where ambitious women build businesses that support their lives.

The Built Her Method is a step-by-step framework that helps women turn their ideas into a clear offer, connect with the right clients, and confidently convert — building a business that fits their real life.

Join The Built Her Method

Join the community, learn the method, enroll in live coaching and the online course.

THE BUILT HER METHOD

Six frameworks. One complete foundation.

Most business education teaches you tactics. The Built Her Method teaches you how to think like a business owner — so every decision you make from here builds on the last.

FRAMEWORK 01

Business Foundations

Four years of business education condensed into what actually matters. SWOT analysis, P&L statements, legal basics, taxes, and team-building fundamentals — because every confident business owner should understand what's running beneath the surface.

FRAMEWORK 02

The Fit Check Framework

Before you build a brand, you need to understand the heart behind it. We'll help you uncover your purpose, values, vision, and the energy you want your business to create — so everything you build is aligned with who you actually are.

FRAMEWORK 03

Ethical Leadership

The way you lead matters. This framework is about building a business with integrity, impact, and intention — one that makes decisions your mission is proud of, and that people genuinely trust and want to be part of.

FRAMEWORK 04

Visibility & Marketing

Learn how to attract and connect with the right people through modern and relationship-based marketing strategies — social selling, brand awareness, and building trust with your audience. Marketing should feel authentic, not forced.

FRAMEWORK 05

Sales, Systems & Growth

A great business needs a clear path from interest to client. You'll learn the sales process, customer journeys, sales funnels, and sustainable growth strategies — so you know exactly how people move from discovering you to becoming loyal clients.

FRAMEWORK 06

Financial Confidence & Business Growth

Growth doesn't happen by accident. This framework teaches you how to budget intentionally, plan for growth, allocate resources wisely, and make informed business decisions — because confidence comes from understanding the numbers behind your vision.

YOUR MEMBERSHIP INCLUDES

Everything you need. Nothing you don't.

The Built Her Method linen-bound journal and workbook

THE BUILT HER METHOD JOURNAL

A 180-page guided business plan — built by you.

This isn't a fill-in-the-blank workbook. The Built Her Method Journal walks you through building a real, custom business and marketing plan — page by page, at your own pace. With lifestyle prompts, business planning frameworks, a full glossary of business terms, and guidance on taxes and entity setup, it's the only journal built specifically for women creating businesses inside full, beautiful lives.

Strategy. Alignment. Action. Built by you.

A woman working through the Built Her Method course on her laptop

THE SELF-PACED COURSE

Every lesson. Every framework. Every step — in your own time.

The Built Her Method course ties directly to your journal, so every video walkthrough and text guide connects back to the page you're working on. Learn the 6 core frameworks at your own pace, revisit lessons anytime, and build your business with the kind of clarity that sticks.

Women gathered together inside the Built Her Method community

LIVE GROUP COACHING

Two live coaching calls every month.

Twice a month, you get direct access to Brea and Sarah for live group coaching inside The Built Her Method community. Bring your real questions, your current challenges, and your wins — and leave with actual next steps. This is the room where things click.

THE COMMUNITY

24/7 access to a community that gets it.

Inside The Built Her Method community group, you have around-the-clock access to ask questions, celebrate wins, get unstuck, and find your next step — surrounded by women who are building right alongside you. No one gets left behind.

WHEN YOU JOIN

A welcome in the mail.

When you join The Built Her Method, something arrives at your door. Your welcome package is the first tangible sign that this is different — that you've chosen something real, and that we're cheering for you from day one.

Brianna Hall and Sarah German, co-founders of Built Her
Meet Brianna & Sarah

Guidance from women who have actually been there.

For more than a decade, Brianna Hall and Sarah German have worked alongside women building businesses while balancing careers, families, responsibilities, and ambitious goals.

They've discovered that sustainable success isn't about working harder or grinding more — it's about building the right foundation and developing a consistent process.

The Built Her Method was created to help women gain clarity, create systems, increase profitability, and build a business that supports the life they want to live.

Ready to build a business that works for you, instead of because of you?

15+

Years combined

100+

Women mentored

1

Method

Questions

Your questions, answered.